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This is Americaâs brain on misinformation.
American insurrectionists, for the first time in the history of this country, stormed the US Capitol on Wednesday. Offices were vandalized. Windows were broken. Statues toppled. A woman was shot and killed. Four others have reportedly died, including a Capitol Police officer. It was ugly, embarrassing, and seditious.
But it wasnât surprising.
Weâve been inching, inexorably, toward this moment for years. I know this because Iâve spent an inordinate amount of time over the course of this presidency thinking and writing about what you might call the âepistemic crisisâ or the âpost-truth crisisâ or the âmisinformation crisisâ â it all refers more or less to the same thing.
The American mind, or a sizable chunk of it at least, has been deranged by a poisoned information system. The way millions of citizens learn about the world, the way they form core beliefs, is irredeemably broken. And because the media environment has been blown apart by digital technology, âthere is no longer any buffer between mainstream thought and the extreme elements of our politics,â as Politicoâs Tim Alberta put it recently.
If the depth of that crisis wasnât apparent before Wednesday, it sure as hell is now.
How we got here
The road to this dark place was paved by lots of hands over many years. But the evolution of right-wing media into a fantasy-industrial complex is at the center of the story.
Propaganda has always been a bipartisan game, but media-driven polarization has become more asymmetric in recent years. The left mostly receives its news from organizations like the New York Times, the Washington Post, or cable news networks like MSNBC or CNN. However biased some of this reporting can be (and thereâs plenty of bias), most of it is anchored by basic journalistic ethics.
This just isnât true on the right. A 2018 book called Network Propaganda by three Harvard researchers is probably the best survey on this disparity, and it shows that American conservative media functions very much like a closed system, with Fox News at the center (at least until recently). The people who inhabit this system rarely collide with information beyond it, and the competition within it â on the supply side â is continually intensifying in order to meet the demand from audiences consuming the high-stakes narratives. As Brian Stelter, longtime media reporter and author of Hoax, told me in November, anchors at Fox are now struggling âto keep up with their viewersâ demand for propaganda.â
Which is why the audience has steadily revolted against Fox News since the election, fleeing to more right-wing outlets like Newsmax and One America News (OAN) because of their willingness to go even further than Fox in pushing election-fraud fantasies. Consumers of this stuff have been fed a daily diet of conspiracies and panicked claims about the death of the republic and the plot to steal the election. (New York Times reporter Charlie Warzel has a good list of some of the lies and their consequences.)
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Carolyn Kaster/AP
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Evan Vucci/AP
If you watch Newsmax and OAN every night, if you listen to talk radio hosts like Mark Levin claim that âOur Declaration of Independence and Constitution are being destroyed by the Democratic Party and the media,â if you hear Sean Hannity (whose show pulls in 4 million viewers a night) insist, âWe have a duty to investigate every legitimate claim of fraud and abuse,â if youâre inhaling QAnon fantasies online, youâre likely extremely deluded about the state of the world. Is it any surprise that weâre living in a golden age of conspiracy theories?
The president himself is the most consequential consumer of this stuff. Listen to his leaked hour-long call with Georgia Secretary of State Brad Raffensperger and youâll hear a hodgepodge of familiar conspiracy theories about hacked voting machines and forgeries and collusion among various election officials. Itâs all laid out and distilled, just as youâd hear it on Newsmax or read on 4chan or Parler, the right-wing alternative to Twitter.
All these fictions have coursed through the conservative media ecosystem, and the insurrectionists who flooded the Capitol have imbibed it for months. Itâs why they chanted, âStop the steal,â and itâs why you can hear them saying, âThey donât get to steal it from us, they donât get to tell us we didnât see what we saw.â And itâs why something like 70 percent of Republicans do not believe the 2020 election was free and fair.
So we reached this precipice because millions of Americans have had a firehose of falsehoods blasted into their brains for months on end. They believe the election was rigged and stolen. And they believe that because theyâve been told exactly that, not just by the president but by a vast network of grifters and online provocateurs and political entrepreneurs who have cultivated and reinforced conspiracy theories about the election and god knows what else.
And all of this is facilitated by social media platforms like Facebook and Twitter, both of which, as Warzel told me last year, pretend theyâre not âarbiters of truthâ and insist they âdonât want to weigh in at allâ â but theyâre already in that position and have been for a long time. These tech companies may not be putting their thumbs on the scale in the conventional sense, but as Andrew Marantz, author of Antisocial, pointed out to me in a recent interview, theyâre âoutsourcing those decisions to algorithmsâ that continually push users into blackholes of mutually reinforcing content. Whatever their intentions, these companies helped lead us to this moment.
However unhinged you think those insurrectionists were (and they were indeed unhinged), consider this: If you believed â I mean really believed â that the president you supported won a landslide victory that was systematically undermined by seditious Republicans and Democrats, and that that conspiracy was being covered up by a crooked and compromised media, and at the same time you saw over 100 Republican House members and multiple senators questioning the validity of the election, and the president was telling you to do something about it, itâs not hard to see how quickly you might move from shitposting online to storming the Capitol.
They just happened to find 50,000 ballots late last night. The USA is embarrassed by fools. Our Election Process is worse than that of third world countries!
â Donald J. Trump (@realDonaldTrump) January 6, 2021
The enablers are as guilty as anyone
Everyone who participates in this system of misinformation shares responsibility for what happened at the Capitol on Wednesday. We are reaping what they sowed. Still, Tucker Carlson goes on Fox News primetime hours after a violent assault on the Capitol and, naturally, casts blame elsewhere: âWe got to this sad, chaotic day for a reason. It is not your fault; it is their fault.â
The marauders who sacked the Capitol are, of course, responsible for their actions (and people should go to prison), but the grifters and the conspiracy peddlers are almost worse, because they know what theyâre doing and itâs all cynical, self-serving bullshit. And the risks were obvious long before Wednesday.
It was obvious when a man walked into a DC pizza shop in 2017 with a gun because he believed a conspiracy theory about Hillary Clinton running a child sex ring. It was obvious when armed protesters occupied the Michigan Legislature to protest Covid-19 lockdowns after an incendiary Trump tweet. It was obvious when we learned the Nashville bombing suspect reportedly believed in various conspiracy theories about aliens and lizard people. As this Wall Street Journal report shows, it was obvious in recent weeks as various watchdog groups warned of growing threats online. And itâs painfully obvious now after we saw the Capitol ravaged by rioters who believed, without any evidence, that an election had been stolen from them.
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Ronda Churchill/AFP via Getty Images
Every member of the Republican Party â from senators like Josh Hawley and Ted Cruz to the toadies working in the Trump White House â bear special responsibility for this crisis. Theyâve known exactly who and what Trump is from the start, and they rode the tiger straight into the abyss.
And so many of them performed this ridiculous two-step, parroting Trumpâs nonsense in one breath and winking quietly while doing it. Even on Thursday, before the dust has settled at the Capitol, Republican House members like Paul Gosar (AZ) and Matt Gaetz (FL) are spreading baseless conspiracy theories suggesting the assault was some kind of âfalse flagâ perpetuated by antifa. And despite everything that happened in the past 48 hours, nearly 150 Republican lawmakers formally objected to the election results anyway.
If the fantasy-industrial complex churning out lies and conspiracy theories wasnât bad enough, weâre also dealing with a much more pervasive problem in the press. As I tried to explain last year, weâre facing a new form of propaganda that wasnât really possible until the digital age, something known as âflooding the zone with shit.â Itâs less about perpetuating alternative realities and more about overwhelming the public with so many competing narratives, so much misinformation, that even well-intentioned people donât know what to believe. This isnât going away either.
I donât know what comes next and wonât hazard a prediction, but I know this much: Without some kind of reckoning in right-wing media, there is no sustainable path forward for the country. And even if the complicit pull back from the brink, itâs probably too late anyway. So much of the damage is already done. The conspiracy theories that radicalized that mob are already out there, already implanted in millions of minds. Like some kind of political pathogen, they will keep working their will on the body politic.
That is our hell for the foreseeable future.